CESAB Material Handling Europe

• Institutional and product advertising campaigns
• Below the line materials
• Visual communication for trade fairs and events

Elevating green communication to new levels of quality

Cesab Material Handling Europe, since 2009 part of the Toyota group, has been designing forklift trucks for more than 70 years, always combining innovation, quality and respect for the environment. Its headquarters are in Brussels, a structure supported by a number of local operational and commercial divisions, including the one in Bologna, which over the years has entrusted us with various tasks of communication and brand promotion.

A high-energy press campaign

For the customer, we studied and realised several institutional and product advertising campaigns. Among these, the one with the headline “Energy In Motion”, underlining the perfect symbiosis between performance, design, safety and respect for the environment that characterises Cesab forklifts.

Below the line & visual communication: worldwide added value

In order to increase the perceived value of the brand and its advanced product line, we have also developed materials and tools specifically for the Italian market and a visual communication system that has been adopted with satisfaction at major European trade fairs.